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Paloma Brand Tequila is a passion project for me stemming from its origins. Taking a family favorite pastime of sharing a drink of tequila with new friends, and mashing it together with a nickname given to my mother by her father, Paloma Brand Tequila is very dear to my heart. The design of the bottle with the doves flying towards the sky is an homage to my grandfathers departure and the grace and elegance of my mother, Paloma. The Paloma, or Dove, is a very peaceful, beautiful, and gentle bird, much like my mother. I wanted this design to convey the parallels between the graceful dove and the smoothness of every sip of this tequila from beginning to end. Along with the bottle design, I wanted to push tequila onto the modern stage with a canned cocktail of Sparkling Paloma.